Seth Godin's Freelancer Course on Udemy

This is Assignment No.1

It is encouraged that the sharing is public, so I can't get away with scribbles on the back of a proverbial fag-packet. Here goes:

What do you want to do? (Not your job, but your work, now, tomorrow, and in the future)* Who do you want to change, and how do you want to change them? *If you’re having trouble answering this, you’re going to have trouble moving up, because you’ve abdicated your dream to whomever walks in the door next.

Create and deliver a change model for businesses that simplifies and really helps them communicate with clarity, both internally and to a wider world.

Who do you want to change, and how do you want to change them?

Sales staff, presenters and leadership team members, to have a better understanding of their talents and apply them when dealing with others, with courage, confidence and kindness.

How much risk? (from 1 [a little] to 10 [bet everything]), how much are you willing to put at stake to make the change you seek?

It's not a risk to pursue this model as I don't need to deflect my attention from anything else that's current, and forego that, to achieve my aim.

How much work are you willing to do to get there? Be specific about the tradeoffs.

It's easy to say whatever it takes, when 'whatever' is unknown. Instead I'll say that progressively I'll build the content, add, delete and polish it with the help of others and develop a client-focused offering by engaging with potential clients and partners.

Does this project matter enough for the risk and the effort you’re putting into it?

Absolutely. It carries both legacy and currency. It must also be transferable in order to be shared with others who will deliver it.

Is it possible — has anyone with your resources ever pulled off anything like this?

Yes. Acceptance of the model by a single source that leads to a reference site, or several that expand to referrals are both possible. Targeting smaller clusters of business offers them a chance to group together. Others have done this many times before me.